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1) Blog links, over time, are delivering a lower % of total traffic
2) The same blogs, year over year, are delivering less traffic
3) Aggregation tools, like Digg, FriendFeed, Techmeme, etc. are getting more important
It is linking that enables the Web, period. It's linking that enables Google search to work, for Technorati to work, etc. It's not about whether I got jaded when my subscriber count went up, but instead, about watching the trends and making comments on what I'm seeing.
Authority isn't the only way to get search engine traffic. I'm a niche blogger and happened to title my (non-delicious link) posts in a manner that is search friendly e.g. google for "terry-riley sun rings".
I blog about programming topics, particularly low-level problems in embedded systems. Essentially all of my current subscribers found the blog via two articles which spent most of a day on the front page of reddit's programming section.
More recently I discovered FriendFeed and have been posting and commenting there, because its fun. I'll go out on a limb and say not many people on FriendFeed are interested in postings about MIPS assembly or Linux filesystems, based on my blog statistics showing exactly 2 referrals from friendfeed.com.
FriendFeed is certainly fun, but until it has a considerably larger community with a larger diversity of interests it will not be a way to promote blogs on most niche topics. You have to find the sites where people with those interests already congregate, which in my case is reddit.com, news.ycombinator.com, etc.
I probably should have been more specific about finding the right social site for your topic. There are a ton of niche networks and social sites popping up.